There are an estimated 500 million smallholder families - representing about 2 billion people - around the world. Together, they make up one of the largest potential markets for financial services in many developing countries. Yet, reliable data on their financial lives and options is scarce. New tools from CGAP, MIX, One Acre Fund, and i2i shed light on this important client group by putting demand- and supply-side data at your fingertips.
How can you use these resources to develop financial solutions for smallholder farmers? In this webinar, CGAP, MIX, One Acre Fund, and i2i share the following tools.
CGAP Smallholder Families Data Hub: Interactive data visualizations allow you to explore 300,000+ data points from CGAP’s nationally representative smallholder household surveys in six countries. Gain insight into everything from smallholders’ income sources and regular expenses to their use of financial tools and attitudes toward providers.
i2i Open Data Portal: Incorporating data from CGAP’s demand-side smallholder surveys and financial diaries, the i2i open data portal allows you to dive even deeper and to compare and analyze the CGAPs datasets with data from 35 African and Asian countries. You can examine a smallholder’s household and see how they manage their finances over a 12-month period and then share these insights/ widgets in your reports and presentations or via social media.
MIX and One Acre Fund Smallholder Finance Product Explorer: MIX and One Acre Fund have teamed up to improve the quality and availability of operational data that helps drive product development. Currently in beta, the Smallholder Finance Product Explorer — which consists of rich data on smallholder finance products — enables financial services providers to share knowledge and learn from each other. Additionally, funders and investors can more easily identify partners and support them to develop, launch and refine farmer-centric products.