Western Union Launches Digital Money Transfer Services with Cebuana Lhuillier in the Philippines
Western Union, a global leader in cross-border, cross-currency money movement and payments, and Cebuana Lhuillier, the largest and long-tenured micro-financial service provider in the Philippines, today announced the launch of digital money transfers to enable customers to receive and send money transfers via the Cebuana Lhuillier Mobile App - eCebuana (or eCeb) with an embedded micro-savings account.
Receivers in the Philippines have the choice to direct a Western Union international money transfer directly into the eCebuana app (available for iOS and Android) 24/7, as an alternative to retail pick-up. The opportunity to send money locally or globally will roll out early next year. This service expansion follows the recent launch of Western Union services enabling customers to send and receive money at over 2,500 Cebuana Lhuillier locations in the Philippines.