Empowering Women Micro-Entrepreneurs Through Mobile

This landscaping report, based on an extensive literature review and expert interviews, illustrates how women micro-entrepreneurs in low- and middle-income countries are currently using mobile phones for their businesses to connect with suppliers and customers, market their products and facilitate financial transactions. Yet women micro-entrepreneurs face substantial barriers to accessing and using these services, such as lower digital skills and affordability of mobile phones and data plans.

The report also uncovers the opportunities for mobile ecosystem stakeholders to offer them more fit-for-purpose mobile products and services, through gender-disaggregated data collection and use, design and delivery of gender-intentional mobile products and services and digital skills training, among other measures.